With Thanksgiving and Black Friday right around the corner, retailers are bracing for the craziness that comes with Black Friday. This year, however, Black Friday might not be as much of a hit to retailers as it has been in the past.
Physical retailers are reporting loses in profit, while online retailers like Amazon are reporting near all-time highs in sales. These stats could spell trouble for retailers who need Black Friday to be a major hit. It seems that this year, however, many people may be sitting the day out and simply taking advantage of the sales offered by online retailers. A survey conducted by retail research firm Conlumino shows that "45% of shoppers plan to spend less money on Black Friday this year than last, and 13% of people plan to sit out the day entirely" (La Monica para. 15). It is an interesting study, and shows that this years crazy shopping day may not be that crazy in stores, and that the real winners are the online retailers who are making more money than ever before.
Black Friday. Digital image. Forbes. N.p., 28 Nov. 2014. Web. 15 Nov. 2015.
(GPS), Gap. "Black Friday Could Be Bleak Friday for Retailers." CNNMoney. Cable News Network, 15 Nov. 2015. Web. 15 Nov. 2015.
Last year i went to DC for thanksgiving and the malls over their was so crowded, and i couldn't take my time to buy stuff that i wanted. This year I'm going to NewYork and hopefully its not crowded as last year as the study in the posts indicates.
ReplyDeleteI hope so for your sake as well! Black Friday can be a hectic day so make sure to be safe! Good luck and happy shopping!
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