Nike has been dominating the footwear and apparel game for a rather long time, and seeing their recent stock at an all time high, it certainly doesn't look like their success is going to change any time soon. As of September 25, Nike hit an all time high of $124.25 in the stock market. Nike has made spectacular growth in the past 10 years, rising an alarming total of 465%. Last quarter alone Nike made a total of $8.4 billion, a 5% revenue raise on the year.
One of the biggest things that Nike has going for them is the overwhelming power of the brand itself. Forbes states that Nike is the 18th most powerful brand in the world, a worldwide popularity icon. The powerhouse is specifically popular among teenagers, as 24% of all teenagers refer to Nike as their preferred brand.
Lets face it, Nike has a chokehold on the sneaker industry. They are able to create immense amounts of hype and demand for certain products, which allows them to significantly raise prices and make greater amounts of money. They almost have more customers than they know what to do with. Nike receives a great deal of their profits from the continental United States, 45% of all revenue coming from North America alone. Nike is on the rise once again and as always, where else would they be but at the top?
By: Cole Dolan
Kevin Kelleher- "Here's Why Nike's Stock Is On An Amazing Run"
Kevin Kelleher- "Here's Why Nike's Stock Is On An Amazing Run"
September 25th 2015
http://time.com/4050096/nike-stock-price/
Time News
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